Francis Bruyninckx started making video reports at an early age. After working as a professional musician for several years, he gained experience with audio equipment for both live applications and recording. He spent most of his career working for TV channels before starting multi-camera recordings for various clients. To make his equipment more profitable, he decided to offer rental services with or without operators.
Xanadu Projects
Xanadu Projects specializes in rental equipment for multi-camera applications, including video, audio, and lighting equipment. They also provide ENG and EFP camera crews and support for live, hybrid, and streaming events. Their clients include show organizers, companies, event planners, and musicians.
One of their most memorable business moments from the past year was providing multi-camera flypacks for projection on large screens at events and recordings for broadcast. This showcases their technical capabilities and the quality of service they deliver to their clients.
The company operates from a warehouse with a small team of two permanent staff members and various freelancers who assist with projects as needed. This lean operation allows them to be flexible while maintaining quality service for their customers.
From Excel to automation
Before implementing Booqable, Francis managed his rental business using Excel spreadsheets and Word documents. This manual approach presented several challenges, particularly as the business grew and inventory expanded. The top three issues he faced were integrating an affordable rental program with his WordPress website, tracking bookings and equipment availability, and managing bookkeeping efficiently.
These challenges led Francis to search for a software solution that could address these pain points while remaining cost-effective. His research led him to Booqable, which offered the integration capabilities he needed with WordPress along with comprehensive inventory management features.
With Booqable, Francis has been able to create a streamlined system for reserving equipment, eliminating much of the manual work previously required. The integration with his WordPress website has made it easier for customers to view equipment and book online.
Looking ahead
Though Francis hasn’t used Booqable long enough to gather significant customer feedback, he’s already noticing substantial time savings in his operations. This efficiency is crucial for a small team managing a diverse inventory of specialized equipment.
Recently, Francis has completed adding his complete inventory to Booqable and finalized his new website, which he launched at the end of February. His goal for the next five years is to generate more revenue from rental equipment through better online offerings and more efficient processing by his small team. He also aims to increase awareness of Xanadu Projects among event organizers.
By streamlining his rental operations with Booqable, Francis is positioning Xanadu Projects for sustainable growth while maintaining the personalized service that makes his business unique in the competitive audiovisual rental market.
