Yannik Kunz is the founder of Velory Bikes, a Hamburg-based rental business focused on making e-bike hire easy for tourists, hotels, and corporate groups. The idea came from a clear gap he noticed in the local market. Visitors and hotel partners were looking for a hassle-free way to access e-bikes without needing to visit a physical shop.
So instead of opening a storefront, Yannik built a fully delivery-based service where bikes are brought directly to customers and picked up when they’re done. Velory Bikes rents out e-bikes to both B2C tourists and B2B clients like hotels and companies. From the beginning, Yannik knew that a digital-first setup would only work with the right tools in place.
He needed a system that could handle bookings, payments, and deliveries without adding manual work. That’s why he chose Booqable as both his bike rental software and the foundation for his bike rental website. With features like online store integration, custom coupon codes, and delivery management, Velory Bikes was able to launch as a fully online rental business from day one.
Online store integration: making bookings fully digital
One of the biggest challenges early on was creating a booking experience that matched the convenience Velory Bikes promised. Customers needed to be able to reserve bikes quickly, without emails or back-and-forth communication. Here’s how it works. Booqable’s online store integration allowed Yannik to embed booking components directly into his website using step-by-step guides and ready-to-use elements.
This made it possible to offer real-time availability and secure online payments without building a system from scratch. For customers, the experience is simple. They choose their bikes, select dates, and pay online in just a few clicks. For Velory Bikes, this setup removes the need for a physical location entirely. Everything happens online, which fits perfectly with their delivery-based model.
What this feature achieves for Velory Bikes:
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Accepting bookings and payments 24/7 without manual input
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Showing real-time inventory so customers only book what’s available
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Running a business without the overhead of a storefront
Because of this, Yannik never had to deal with messy spreadsheets or manual scheduling. It solved the core challenge of running a digital-only rental service while keeping the customer experience smooth and reliable.
Deliveries: coordinating bikes across the city
Since Velory Bikes doesn’t operate from a shop, managing deliveries across Hamburg is central to the business. The challenge was coordinating drop-offs and pickups efficiently while keeping track of where each bike needs to be. Booqable’s Deliveries feature gives the team a clear overview of all scheduled logistics.
Each booking includes delivery details, so the team knows exactly where and when bikes need to go. This allows them to plan routes, prepare the right bikes in advance, and avoid confusion on busy days. For a compact team, this level of visibility is essential.
What this feature achieves for Velory Bikes:
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Clear scheduling of all deliveries and pickups
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Better coordination across the team handling logistics
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Fewer mistakes with timing or locations
This directly addresses the complexity of running a city-wide delivery service. Instead of juggling notes or separate tools, everything is managed in one place, making day-to-day work much more predictable.
Coupon codes: tracking hotel partnerships
As Velory Bikes works closely with hotels and corporate partners, tracking where bookings come from is important. Before using coupon codes, it would be difficult to attribute rentals to specific partners. With Booqable, Yannik uses custom coupon codes tied to each hotel or partner.
When a customer books through a hotel, they enter a specific code at checkout. This allows Velory Bikes to track which partners are driving bookings and measure the success of those relationships. It also gives partners an easy way to offer added value to their guests.
What this feature achieves for Velory Bikes:
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Tracking bookings from individual hotel partners
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Strengthening relationships with B2B clients
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Offering exclusive deals to specific customer groups
This solves the challenge of visibility in their B2B network. Instead of guessing which partnerships work best, Yannik has clear data to guide decisions and grow those connections.
A strong foundation for growth
Velory Bikes started with Booqable from day one, which meant they never had to deal with outdated systems or time-consuming admin work. The combination of online bookings, delivery management, and coupon codes has supported a business model that runs entirely without a storefront.
Today, Yannik and his team focus on maintaining their fleet, expanding their hotel network, and planning new locations across Germany. As he puts it, having a system that “just works” from the start made all the difference. With Booqable in place, Velory Bikes has built a reliable, fully digital rental experience that continues to grow with demand.
